Heineken targets Muslim markets

By Bill Day on July 5, 2003 11:13 PM | | Comments (0)

Heineken targets Muslim markets The fruit-flavoured beverage, Fayrouz, is already popular in Egypt and has been certified halal by Al Azhar, a leading Sunni Islam religious institution.[via BBC: Middle East]


Heineken sold a good deal of beer in Morocco while I was there, without being too concerned that it was not halal.

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